Apple Movie Junkie

It’s been while since we’ve published one of our “The More You Know” posts, and with our new dedication to Apple movie content, we thought we’ve start the series off again with a little information on iTunes Store movie rental usage rights. If you’ve ever wondered how long you have before you rental expires, or if you can transfer a rental from your Apple TV to your computer, read below.

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• You have 30 days to watch the movie after the download completes. You can start watching the movie while it is still downloading.

• Once you’ve started to watch the movie, you have 24 hours to finish watching the movie (even if you start watching before the download is complete). You can watch the movie as many times as you want within this 24-hour period.

• The rented movie will expire when either the 30 day or 24-hour limit is reached. Once the rental expires, the movie is automatically deleted. You must re-rent and download the movie to view it after your rented movie has expired.

• You can move the movie between devices as many times as you wish during the rental period, but the movie can only be played on one device at a time. If you rent the movie on your Apple TV, it is not transferable to any other device and you must watch it on your Apple TV.

• On your device, the time remaining for you to finish watching the movie appears near the movie title.

• You can only play your rented movies on the computer you rented it from and only if it is authorized to play your iTunes Store purchases and rentals.

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For more The More You Know posts head over to our section of the same name.

I guess its that time of the year when award shows and award events seem to pop up from every corner of the web. Even our little corner of the world in San Diego finally has its very own web awards called #influenceSD and Apple Movie Junkie is up for one. Specifically we’ve been nominated for the San Diego Blog of the year. I have no idea what the blog of the year in San Diego entails, but it sounds like fun. If you get a second feel free to head over to #influenceSD, click on the little arrow next to our name, and show us some junkie love.

As the shift of responsibilities of listing new movies slowly moves from this site to Cinemira, and with the focus being more about content then the box we view these movies on, we thought it was appropriate that a name change was in order. Apple Movie Junkie is the better fit as more and more Apple products, in addition to the Apple TV, can be used to view movies from the iTunes Store. This doesn’t mean we’re forgetting our roots with the Apple TV, it just means that the Apple TV will no longer be our main focus. Ultimately we want to find the movies for you to watch, wether they be on the Apple TV or iTunes, and you all can choose the box to view them on.

We are getting reports that an Apple TV update has been pushed out this afternoon. The update brings the ATV software to 3.0.2. We’ll update this post as details are provided to us.

Update – Incase anyone is still interested in what came with the update the following is from Apple’s official support page.

Apple TV Software update 3.0.2 includes fixes for Genius playlists, MobileMe gallery photos, iTunes U content, Internet Radio, and other media-related features. The update also includes performance and connectivity fixes for Apple TV.

Along with the announcement of ATVJ becoming the official blog of Cinemira we’ve revamped our Coming Soon page. The page now lists iTunes pre-order movie titles. We aren’t listing every last pre-order title available in the iTunes Store but more of the well known high profile movies. We think this new revamped pre-order page will be the ultimate companion of Cinemira’s Notification tool so that you know the moment your favorite movie becomes available for purchase or rent.

As we wind down initial testing of Cinemira and begin to plan the transition from our blog based movie updates to the automated ones coming with Cinemira, the big question for us was what to do with ATVJ. We knew we had way to much time and energy invested in this blog, not to mention you, our dedicated visitors. So we thought a natural fit for ATVJ would be as the official blog of Cinemira.

What this means is that as Cinemira takes over the majority of the daily movie related updates, we’ll use ATVJ to pass along news and updates related to Cinemira along with our smaller updates such as the weekly $.99 cent movies, top five movie rentals and top five movie sales. A new regular post we’ll be including is the listing of new pre-order movies as they become available. We think this pre-order info will become a very useful companion to what Cinemira will be offering. We don’t expect much else to change around here other then maybe a little bit more of Cinemira’s colors.

For people who are worried about the changes coming to ATVJ and are still not familiar with Cinemira we encourage you to visit www.cinemira.com. We are confident you’ll find that everything you ever wanted in a Apple TV & iTunes movie discovery tool is coming very soon.